First Catch Centers Coming Soon
RBFF’s Take Me Fishing First Catch Centers are coming to waters in Texas and Pennsylvania soon. Fishing’s Future in Texas and the Pennsylvania Fish & Boat Commission in the Philadelphia area will bring fishing and boating experiences to urban audiences in the coming months.
RBFF PSA Enjoying Early Success
RBFF’s latest public service announcement has already surpassed the one-year total of their previous PSA. In all, the PSA has earned over $19.6 million in placement value on stations across the country.
RBFF And the Union Sportsmen’s Alliance Enter New Partnership
A new partnership between RBFF and the Union Sportsmen’s Alliance (USA) will allow the USA to leverage the Anglers’ Legacy brand and mission. Through the partnership, RBFF will grant the USA use of the Anglers’ Legacy brand in promoting fishing and boating through urban fishing events, clothing, public relations fundraising and newsletters.
More than just a brand name, Anglers’ Legacy will be a rallying cry for the USA to get boots on the ground in the effort to bring fishing and boating experiences to new audiences. RBFF will also help the USA with promotional materials, including high-quality fishing and boating images and will assist with funding and support for the USA’s urban fishing events.
The USA will in turn develop, promote and conduct two pilot urban fishing events next year and, upon their success, work to develop next steps to expand the program beyond these initial pilots.