When Todd Hammill first entered the sportfishing industry he worked for Gemini Sport Marketing, designing jerseys for pro fishermen. Now, he helps run Wired2Fish, a fishing website that has grown into one of the largest media companies in the fishing space since its start in 2008.  

Being a part of ASA, and attending ICAST, helps Wired2Fish connect on a deeper level with their clients. 

“We have been able to transition from a client vendor relationship to a peer-to-peer relationship,” Hammill said. “It’s been massive for our business.”