Alexandria, VA – March 4, 2025 – The American Sportfishing Association’s FishAmerica Foundation, our conservation and research foundation, is excited to announce a partnership with Hobie® Eyewear and their amazing new Hull Float sunglasses. Hobie® Eyewear’s commitment to creating sustainable products from upcycled materials align perfectly with FishAmerica Foundation’s goals and objectives so the partnership is a natural fit.
Officially announced on January 8, 2025, the Hull Float sunglasses are designed for eco-conscious anglers and water adventurers who value sustainability, performance, and durability. A portion of the proceeds from all Hull Float sunglasses sales will go to the FishAmerica Foundation to support conservation projects across the country.
“The FishAmerica Foundation, powered by the American Sportfishing Association, is excited to partner with Hobie® Eyewear in supporting their new Hull Float sunglasses,” commented Mary Beth Long, Vice President of Communications for the American Sportfishing Association. “Made of upcycled kayak plastic, this new line of eyewear aligns perfectly with FishAmerica’s conservation-focused mission.”
The Hull Float sunglasses are crafted with frames made from 100% upcycled scrap plastic, a byproduct of the Hobie® Kayak product process. Unlike traditional recycled materials, broken down into raw components, upcycled materials repurpose discarded resources directly into new products. This innovative approach minimizes waste while maximizing functionality. The bio-based polarized lenses incorporate castor oil-derived materials, further reducing environmental impact.
“As we move forward with a renewed focus on FishAmerica Foundation, we are excited about future possibilities to partner with other industry members. Working with Hobie Eyewear has been a wonderful experience and we look forward to offering new opportunities to expand our reach in support of conservation, research, and retention,” said Long.
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